Communicating an American Condition - Marvin Gaye’s Timeless Masterpiece: “What’s Going On” | BHM

How music can be the ultimate communication vehicle

AFRICAN AMERICAN COMMUNICATORS

Thomas Y. Lynch

2/28/20253 min read

1980, my older cousin George Howard, who served in Vietnam, lived with me and my mother, we had just moved from CT. Every Saturday morning I would wake up to the smells of country ham bacon and eggs, and Marvin Gaye's What's Goin On in the background. Yes, as a 12 year old in 1980, I hated it. When I would talk to George about Vietnam it was never a straight conversation, scattered and focused on the general happenings of everyday life. Later in life I realized it was a coping mechanism, my cousin went through a hell that I can only imagine today. Serving your country and coming back to an America that didn't accept your service or your color - had to be difficult. In college I was friends with an avid music lover. I told them the story of my cousin while we listened to the album and they encouraged me to listen to the words and do some research. I did - and that was the catalyst for me being a casual historical enthusiast, but more importantly it provided me a possible insight into the condition of America during that time.

I once heard a quote, “Music is the soul of the universe, the bridge between the invisible and the visible.” This sentiment rings especially true when diving into his iconic album, “What’s Going On.” Released in 1971, this groundbreaking record stands as a poignant reflection of the African American experience during a tumultuous time in American history.

Gaye's work transcends mere entertainment; it serves as a powerful communication tool that amplified the social issues of the day, love, and the struggles faced by marginalized communities. It’s a rare gem where every track is a masterpiece, each contributing to a cohesive narrative that’s as relevant today as it was over fifty years ago.

1. A Call for Unity and Love Amidst Turmoil

The title track, “What’s Going On,” sets the tone with its soulful plea for understanding and compassion. Gaye’s gentle yet powerful vocals invite listeners to reflect on the chaos of the 1960s and 70s—civil rights movements, the Vietnam War, and widespread social unrest. His lyrics urge us to prioritize love over division, a message that resonates deeply within the African American community and beyond. This track encapsulates the desire for unity in the face of adversity, reminding us that empathy and connection are vital even in the darkest of times.

2. The Struggles of Urban Life

“Inner City Blues (Make Me Wanna Holler)” is another standout track that paints a vivid picture of the struggles faced by those living in urban America. Gaye's haunting delivery brings to life the frustrations of poverty, unemployment, and systemic injustice. The song's raw emotion captures the essence of a community grappling with economic hardship and the desire for a better life. Through his powerful storytelling, Gaye gives voice to the African American experience, showcasing the resilience and determination that often goes unnoticed.

3. Environmental and Societal Awareness

Beyond personal struggles, “What’s Going On” also addresses broader societal issues, including environmental concerns and the need for societal change. In tracks like “Mercy Mercy Me (The Ecology),” Gaye poignantly expresses his worries about the planet and its future, linking these themes to the African American experience. His lyrics serve as a reminder that the fight for social justice is interconnected with the fight for a sustainable future. This holistic approach not only highlights the urgency of these issues but also emphasizes the responsibility we all share in creating a better world.

In conclusion, Marvin Gaye’s “What’s Going On” is more than just an album; it’s a cultural touchstone that reflects the African American experience during a pivotal era in America. Its themes of love, struggle, and social awareness continue to resonate today, reminding us of the power of music as a tool for change. As we listen to this timeless masterpiece, we are reminded of Gaye’s incredible contribution to African American history and the broader narrative of humanity. Thank you, Marvin Gaye, for your music, your message, and your unwavering commitment to making the world a better place.

Thomas Y. Lynch

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